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Privacy Statement

Because we’re committed to safeguarding Colorful Choices client/participant confidentiality, the following privacy principles apply:

  • In cases when Colorful Choices may need personal information to customize content or to inform you about new features or services, you will be explicitly asked for that information.

  • Personally identifiable information from you (name, email, or organization) will be used only to serve you better; Colorful Choices employs strict security measures to safeguard personal information, which is stored in a secured database.

  • Note that when you opt in to buddy, team, or other social features in Colorful Choices you agree to share your name, email address, and logging information (minutes, steps, points, etc.) with other program participants.

  • HES complies with the EU-US Privacy Shield Framework as set forth by the US Department of Commerce regarding the collection, use, and retention of personal information transferred from the European Union to the United States. HES has certified to the Department of Commerce that it adheres to the Privacy Shield Principles. If there is any conflict between the terms in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To learn more about the Privacy Shield program, and to view our certification, please visit

  • You may export your participation data at any time on the Summary page.

  • You may request your data be erased at any time by using the Contact link.

External Links

To provide you greater value, Colorful Choices may include links to various third-party websites. However, even if a third-party affiliation exists between Colorful Choices and that site, Colorful Choices exercises no authority over linked sites; each maintains independent privacy and data collection policies/procedures. Colorful Choices assumes no responsibility or liability for linked sites’ independent methods, actions, or policies/procedures. Similarly, Colorful Choices cannot be responsible for the content of linked websites. These links are provided only for your convenience — you access them at your own risk.


We may disclose personal information:

  • To any person performing audit, legal, operational, or other services for us. Whenever feasible, we will use information that does not identify the individual for these activities. Information disclosed to vendors or contractors for operational purposes may not be re-disclosed to others by such a vendor or contractor.
  • When required to do so by a subpoena, court order, or search warrant.
  • As we deem appropriate to protect the safety of an individual, for an investigation related to public safety, or to report an activity that appears to be in violation of law.
  • To protect the security and reliability of this site and to take precautions against liability.

Email addresses may be used for internal communications.


The Colorful Choices website has security measures in place to protect the loss, misuse, and alteration of data under our control.


This site uses cookies. If cookies are turned off on your computer the site will not function optimally. A cookie is a simple piece of text, not a program or plug-in. It cannot be used as a virus or access your hard drive.


If you have any questions about this privacy statement, practices of the Colorful Choices website, or your interaction with this site, contact HES.